Why Tim Langhauser Swears by R&D—Rip Off and Duplicate

Some Realtors feel like they need to come up with something totally original to stand out. But not Tim Langhauser.

His team’s approach? Simple.

Tim doesn’t mean copying blindly. He means studying what works—and then making it unforgettable.

In this episode of Outside the Box, Tim explains how his team’s best ideas didn’t start from scratch. They started with someone else’s success—and then took it to the next level.

Turning Someone Else’s Good Idea Into a Showstopper

Tim's marketing team meets every month to map out what’s coming in the next 3, 6, 9, and 12 months. Client events. Fundraisers. Giveaways. Pop-by ideas. Nothing is off the table.

But most of their biggest hits started with borrowed inspiration.

Like their NYC Amtrak trip.

It started