Loving On Your People: How Pamela Bull Built an 85% Referral Business

Everyone in real estate talks about “great service.” But when Pamela Bull said it on the podcast, it didn’t sound like a buzzword—it sounded like a promise.

That mindset has helped Pamela generate 85% of her business through referrals. Not with funnels or follow-up sequences. But through consistent care, genuine relationships, and thoughtful gestures that speak louder than any campaign ever could.

A Care Strategy—Not a CRM Strategy

Pamela’s approach isn’t about flashy ads or automation. She’s focused on one thing: staying in touch.

Her routine is refreshingly personal:

• She delivers homemade cookies at closings and for pop-bys.
• She sends BizBoxes to clients without even telling them in advance.
• She hosts an annual Thanksgiving pie giveaway